Cedar Rapids Casino Market Studies Indicate Saturation in Iowa
Recent studies examining the economic effects of establishing a casino in Cedar Rapids revealed that Iowa’s commercial gaming market may have already reached its saturation point. The studies commissioned by the Iowa Racing and Gaming Commission (IRGC) assessed the viability of a proposed Cedar Rapids Casino Resort.

Market Assessment by Experts
The Innovation Group and Marquette Advisors conducted assessments to estimate revenue generation effects of a potential casino in Iowa’s second-largest city. The Cedar Rapids City Council and Mayor Tiffany O’Donnell (R) seek a state-issued gaming license for a group of local businesspeople aiming to finance the Cedar Crossing Casino on 25 acres of city-owned land adjacent to the Cedar River.
Revenue Predictions
The findings from both studies presented mixed conclusions regarding the Cedar Crossing Casino’s financial prospects. Marquette Advisors projected gross gaming revenue (GGR) of roughly $118 million and Innovation estimated $116.5 million during the initial year of operations.
Impact of Nearby Competition
Both studies raised concerns about the potential adverse impact on existing Iowa casinos, noting a significant portion of expected revenue would likely come from these local establishments. Marquette estimated that around 60% of the projected GGR would stem from cannibalization, translating into about $68 million lost from other casinos in the state.
Innovation’s analysis provided a slightly more optimistic view, suggesting that a projected $55.7 million might come at the expense of established casinos.
Competition from Surrounding States
Additional factors affecting the projected market include new gaming operations in nearby eastern Nebraska, Illinois, and a tribal resort in Wisconsin, which are anticipated to further disrupt local revenue capture among Iowa’s casinos. Due to these regional developments, it’s predicted that the market’s participation from Iowa residents will decline significantly.
Regional Impact
Both studies concluded that the Riverside Casino & Golf Resort would experience the most significant revenue decline if a new casino were to open in Cedar Rapids. Marquette estimated that Riverside’s GGR could fall as much as 30%, while Innovation projected a less severe but nonetheless impactful 12% decrease.
Upcoming Decisions by IRGC
The IRGC is poised to make a decision regarding the addition of a 20th casino in Iowa at their meeting scheduled for February 6. The outcome could significantly shape the future of Cedar Rapids’ gaming aspirations amidst an increasingly competitive landscape.
Conclusion
In conclusion, the findings from recent market studies present substantial challenges for the proposed Cedar Rapids Casino, suggesting that Iowa’s gaming landscape may be overstaturated. The IRGC’s upcoming decision will be crucial in determining the future of gaming rights in the state.
